Reward Gateway achieves 70% YoY Face Value sales growth

About

Reward Gateway is culture and client driven, are obsessed with putting the “Human” in HR and are proud to have been 100% dedicated to HR for over a decade. Since 2006, Reward Gateway has been right by the side of the world’s most innovative HR people, giving them beautiful products and tools they can use to attract, engage and retain their people.

Challenge

Reward Gateway are industry leaders in the employee engagement space. Prior to working with Tillo, the business already had an incredibly popular line of products and thousands of happy corporate customers.

However, Reward Gateway recognised they needed a frictionless gift card solution that would allow them to easily incorporate new brands into their offering and expand their reach into more global markets.

“Before working with Tillo, integrating directly with a new retailer required either a unique API integration, or stock management - both of which take a considerable amount of time and effort, and are ultimately a distraction from Reward Gateway’s main company mission.”

Molly Pemberton,
Group Director of Retail at Reward Gateway

Whilst integrating directly with brands wasn’t as effortless as it could be, Reward Gateway was also eager to maintain the existing commercial relationships it had forged with certain retailers by working with them directly.

Solution

Instead of needing to undertake successive, unique, API integrations or manage floats, the Tillo platform now connects Reward Gateway to 88 retailers and 84 countries through a single API connection. Launching a new brand and accessing new global markets was completely streamlined, and became as simple as clicking a button.

Reward Pass, Tillo’s open loop, prepaid Mastercard, additionally allowed Reward Gateway to service global clients with a product that is available in all markets - even ones where the gift card industry is not well established.

Within the platform, Reward Gateway can easily view their performance analytics and order query info, take advantage of exclusive retailer promotions, and receive support from our Customer Service Team.

Results

Tillo provides Reward Gateway with a scalable solution that broadened their retailer offering for their thousands of corporate customers and helped to increase their global reach.

Reward Gateway uses the Tillo platform to access markets in 84 countries. Our technology took the unnecessary time and effort out of brand onboarding, and was also flexible enough to allow Reward Gateway to migrate their pre-existing brand relationships into the platform.

Molly comments: “Using the Tillo platform not only helps us offer our members the very best experience because of the real-time processing, but it also allows us to easily access new retailers and global markets, and to work more efficiently with retailers who we have worked with for years.”